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​Why are Beliefs so Resistant to Change?

This story starts with a neighbor - a friend's father who lived across the street from my childhood home. He was smart, educated, funny, and very, very biased. When we were idealistic teens, my friend and I were convinced we could help him become more open and tolerant. We appealed to his logic by showing him statistics. He would counter with alternate statistics. We took him to movies and introduced him to friends who didn’t fit his beliefs. He countered with articles, people and examples that did. Although his viewpoints softened as he got older, to my knowledge, they never really changed. Over the past few months, I have had several conversations with a client about one of his direct repo

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